Starwood Hotels ForestNation

Say Thanks to Starwood Hotels!

Starwood Hotels Round Table event

Starwood used the tree kits to raise environmental awareness during EAME “Roundtable Events” (internal divisional conference). Starwood recognizes the importance of educating and training associates on environmental sustainability initiatives.  Starwood also organised a local tree planting event with the directors and managers of their Hotels.  Other team activities included fundraising for UNICEF and beach cleaning.  A great way to motivate the team and look after the local environment

We chose ForestNation because it’s a tangible and interactive product and we really love the concept “You Plant We Plant”. We used the Tree Kits as a corporate gift in our welcome packs at our Round Table Event to reinforce our message that we are serious and committed to Corporate Social Responsibility.

~ Alexandra Leclerc, Associate Director Global Citizenship (CSR) for Starwood Hotels & Resorts

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1000 properties in nearly 100 countries and territories with 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands:St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft®, and Element SM.
Starwood has quietly been an industry leader in implementing energy efficient, emission reducing technologies. Through collaboration with our hotel owners, franchisees, suppliers and business partners, we will actively work to reduce the environmental impact of our practices aimed at conserving natural resources, minimizing waste and pollution, enhancing indoor environmental quality, establishing and reporting on key environmental performance indicators, and raising environmental awareness among our associates, guests and communities.

FAQs

ForestNation is a social business. We combine commercial, social and environmental goals equally. We empower individuals, companies and organizations to fulfill their own missions whilst growing a forest and creating sustainable livelihoods. We believe that giving back to Mother Earth should be fun and inspiring.

CO2: A tropical tree absorbs 50 pounds of carbon dioxide per year on average throughout its lifetime.
O2: Trees breathe out oxygen 4 to 5 times the amount of CO2 they absorb each year.
Land reforested: 1000 trees per hectare is a general reforestation best practice.
Jobs created: It takes 68 hours for 1 caretaker to create 10000 tree seedlings and 1 hour per day to maintain them. That translates to 40 hours of work for every 1000 trees.

For every 10,000 trees planted at least double that will germinate naturally within 5 years providing for generations to come. Also the forest provides habitat & shade for animals, natural resources for locals and adds to the beauty of the region.

We plant in the forests of Tanzania, Haiti, Uganda, Malawi, Madagascar and more. All our Tree Planting Projects create sustainable livelihoods. All the trees absorb CO2, offset carbon emissions and contribute towards the United Nations Sustainable Development Goals. More details about where we plant trees for each campaign are explained on the campaign page.

We work closely with our local tree nurseries to ensure bests practices are followed. They use agroforestry techniques where trees or shrubs are grown around or among crops or pastureland to increase natural reforestation and biodiversity as nature intended.

We mostly plant trees which provide harvest to the local communities. For example, fruit trees are planted around schools in Tanzania to provide nutrition to the children. Our trees also help avoid land degradation. For example, trees were planted along the Lushoto water catchment basin, which supplies fresh water to over 20,000 people in the Lushoto Township and is important to prevent future stream bank erosion.

It takes 8 to 9 months for tree seedlings to be prepped for plantation. Different species are stocked up and made ready for planting during favorable seasons. For example, our Tanzanian nursery plants from March to June and October to December.

A Tree kit has everything you need to grow a tree from seed. We plant matching trees for every tree kit you get as a gift. We also plant matching trees whenever you name your Tree on ForestNation.

Trees connect you with Mother Earth and ignite your nurturing instinct. Growing something from seed helps you experiencing nature’s magic and give back. Tree kits also support our local Tree kit maker (1000 kits create a full day of work).

Plant more in this forest or grow your own forest with these actions:

Thanks for growing #forestnation.