Starwood Hotels ForestNation
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Starwood Hotels Round Table event
Starwood used the tree kits to raise environmental awareness during EAME “Roundtable Events” (internal divisional conference). Starwood recognizes the importance of educating and training associates on environmental sustainability initiatives. Starwood also organised a local tree planting event with the directors and managers of their Hotels. Other team activities included fundraising for UNICEF and beach cleaning. A great way to motivate the team and look after the local environment
We chose ForestNation because it’s a tangible and interactive product and we really love the concept “You Plant We Plant”. We used the Tree Kits as a corporate gift in our welcome packs at our Round Table Event to reinforce our message that we are serious and committed to Corporate Social Responsibility.
~ Alexandra Leclerc, Associate Director Global Citizenship (CSR) for Starwood Hotels & Resorts