ForestNation Content Hub
Hello,
We made something for you.
Your forest is still growing, so we brought everything into one place: your proof of impact, your live forest, a free check on your green claims, and ready-to-post social content.
Nothing to approve. Take what you need.
What's inside
- Green Claims: check your sustainability wording against the latest rules, free.
- Forest Profile: your live, public forest to share and watch grow.
- Certificate: your proof of impact, ready to show.
- Social Media: ready-to-post assets that tell your story.
If something is missing, tell us and we will add it.
Thank you for growing your forest with us.
You didn’t ask for this hub. We built it because people are still planting and engaging with your forest long after the original campaign. That deserves more than a certificate once a year. Use what is here, share the story, and know your claims are supported by evidence.
If you need anything, come straight to me.
Green claims are now legal claims
The rules on environmental marketing just got stricter. Here is how to stay on the right side of them, for free.
The US FTC Green Guides, the UK CMA Green Claims Code, and the EU ECGT (Directive 2024/825, in force from September 2026) all raise the bar for what a brand can say about being green. Words like "eco-friendly", "carbon neutral" and "sustainable" now need real evidence behind them, or they turn into risk.
Most companies have no idea where they stand. This is where we help.
Meet GreenClaim.ai
We built GreenClaim.ai to check your claims before a regulator, a journalist or a customer does. Drop in a web page, a campaign, or a single line of copy. It reads every claim the way the rules do.
You get back:
- a Compliance Score out of 100
- every claim flagged by risk, high to low
- clear wording that keeps your meaning and removes the risk
No jargon. No legal bill. Just a clear answer on what is safe to say.
Run your free scan
You do the real work. You plant real, verified trees and fund reforestation in Tanzania. Your marketing should be able to say so, cleanly and safely. Start with your homepage or your key sustainability page.
Want your report saved here?
This tab is your report space. When we scan your site, your Compliance Score, your flagged claims and your recommended fixes appear right here, saved for your whole team. Ask us to scan your key pages and we will add your report to this tab.
Know a brand making bold green claims? Send them a free scan.
Your Forest Profile
Your Forest Profile is the public home of your trees. It is a live page that keeps growing as more go in, and anyone can open it and watch.
What it does
- Shows all your trees, updating live
- Brings you updates and photos from the ground in Tanzania
- Puts your logo and your own message on the page
- Lets your team, customers and partners plant into your forest too
- Stays live long after the campaign, so people keep coming back
Put it to work
Your forest is real proof of what you did. It only works if people see it. Easy wins:
- Share the link in your next newsletter
- Add the You Plant, We Plant badge to your website, so your live forest stats show right on your site
- Invite your team and customers to plant into your forest
- Use it in a pitch, a report or a social post
Want us to make the content for you?
Most people skip this bit because they are not sure what to say. So we will do it for you. We can write your forest message, draft your social posts, and send you a newsletter blurb and the badge ready to drop in. Ask us and we will send you a pack you can use straight away.
Your Impact Certificate
This is your proof. It shows the trees you have funded in Tanzania, and what they are estimated to do: CO2 absorbed, oxygen created, land restored, and work created for local communities. The numbers come from our field-measured impact methodology, so they hold up when someone asks.
Your impact up to 26/07/2026
IMPACT CERTIFICATE
Tons of CO2
absorbed, yearly estimate
Tons of Oxygen
created, yearly estimate
Work Hours
created, total
Hectares of
land reforested, total
Figures are estimates. Full methodology:
forestnation.com/impact-methodology
Andrew Pothecary
Founder & CEO ForestNation
Going to say it publicly? This is your evidence. The Green Claims tab helps you word it so it stays on the right side of the rules.
What to do with it
- Add it to your annual or sustainability report
- Send it to a client, or drop it into a pitch or RFP
- Share it on LinkedIn and tag your team
- Keep it on file for when someone asks for proof
Want us to make more of it?
We can brand the certificate to match your look, build a version for your report, or turn it into a social graphic ready to post. Ask us and we will send it over.
This certificate covers the trees in this forest. It does not include trees in your other forests.
Share your impact
Ready-to-post assets that tell your story. Grab what you need and post it on your channels.
Carousels
Ready-to-post carousels designed for LinkedIn, Instagram and Facebook, coming soon. Each one downloads as slides you can post in order. If you would like a custom carousel for your campaign, just ask.