8 Inspiring Ways Tree Gifts are Hit Promotional Products
"There is no other promotional product on the market that makes an impact in the way the ForestNation does."
Sarah Correa
Director of Sales and Marketing, Westervelt Ecological Services1. Be remembered everyday
Trees should be a part of your marketing strategy because they are great for enhancing brand recognition and loyalty.
They help you to connect with the people most important to your brand. Because growing a tree is a highly personal and gratifying experience.
A Tree communicates your message for a lifetime, reinforcing your brand identity every time…
- they care for their Tree (watering, pruning, etc.)
- they proudly watch it grow
- they talk about the Tree
- they take a photo of the Tree
2. A Hit Promotional Product For All Campaign Types
Trees are hit promotional products because they can be used for all kinds of campaigns. Here are some ways companies used Tree gifts:
- Lands' End gifted Trees to customers on Earth Day
- Panasonic launched their partner initiative with Trees
- Salesforce is generating leads at conferences by gifting Trees
- Katalyst Technologies hosted a company Tree planting day for employees
Branded Trees can be used for different stages of a campaign – awareness, acquisition, engagement, activation, retention, etc.
Marriott International communicate their social impact with Trees
“We chose ForestNation because we really liked their concept ‘you plant one, we plant one’. It is a simple yet very effective campaign that allows us to be part of something bigger. This ties in well with our sustainability agenda and how we can do things concretely to mitigate our impact on the environment.”
3. Combine Marketing and CSR
Marketers are now evolving and finding a way to use promotional products in a way that covers ROI. Hybrid campaigns merging marketing and CSR is a recipe for success. Associating your gift with a good cause makes it a hit promotional product.
Everyone loves trees, so tree gifts are perfect for this approach. You will have far reaching impact with your promo campaigns.
Panasonic TOUGHBOOK is growing trees with partners to promote their new initiative
“We thought the chance to grow new trees alongside growing our business with our European channel partners was an irresistible opportunity.” ~ Stefan Petterson, Panasonic TOUGHBOOK’s Channel Sales Manager for Europe
4. Unique Promotional Product
Imagine giving a living, breathing tree that grows. You will definitely stand out and connect with people in a unique way.
People will want to take selfies and talk about their Tree because it is unlike any gift they would have ever received.
Eventures are keeping it fresh with Trees
“We felt that ForestNation tree kits were the perfect promotional item to give away. Anyone can give out standard promotional items which are either quickly discarded or forgotten about. But giving out a tree kit with seeds that someone can plant is something that will leave a lasting impact for years and years to come.”
5. Fully customizable Tree Gifts
Tree kits can be fully customized with your brand logos, messages or graphics. Your branding will show on office desks, window sills, etc. for months – adding to your brand visibility.
Tree Passes for Your Events
Replace plastic lanyards with eco friendly tree visitor passes for events. Become carbon neutral and wow your guests with our hit promotional products.
87% of Americans would purchase a product because a company advocated for an issue they cared about.
6. Create a positive Brand Impression
Giving Trees changes the way people perceive your brand. Because you are empowering them to do good…
- You Plant Trees with your community, teams and customers.
- You are also helping create sustainable livelihoods and reforest Mother Earth. Matching trees are planted in developing nations like Tanzania.
- When people name their tree, more trees are planted.
Tree Posts linked to your Campaign
Tree Kits contain everything your people need to grow and care for their Trees…
- A unique Tree Code inside to register when they make their Tree Post online
- Give their Tree a name and message
- Share their Trees and create more impressions for your brand
- See where their matching trees are planted
7. Business + Environmental + Social impact
For every 1000 people growing your branded Tree…
- 1000 matching trees are planted to grow your forest
- absorbing 25 tons CO2 per year
- creating 100 tons of O2 per year*
- employing tree planting families for 40 hours
- reforesting 1 hectare of land
Watch Jessica and Shift to Social Impact!
US consumers are more likely to have a positive image of (89%), trust in (86%) and be loyal (83%) to brands that lead with Purpose.
2019 Porter Novelli/Cone Purpose Biometrics Study
Combine a Social Impact Mission with your for-profit goals. Inspire your investors. Set an example for your competitors. Improve your ESG* (Environmental, Social and Governance).
8. Eco Friendly & Zero Waste promotional product
Every element of the tree kit is either biodegradable or compostable. This means zero waste and zero environmental footprint which people love.
Every element of the tree kit is either biodegradable or compostable. This means zero waste and zero environmental footprint which people love.
Salesforce is going green with their swag
“Salesforce Engineering is excited to bring ForestNation Tree Kits to our conferences and events. We want to create our events with zero waste in mind and this begins with our giveaways.”
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