624 trees

Who: One of the world’s leading rugged laptops and tablets manufacturer.

What: Tree kit cups.

How: Mailed as gift to channel partners.

Why: To engage partners about the launch of their new partner portal.

Promotional Product Panasonic Tree Kits

Panasonic TOUGHBOOK recently launched a new portal for partners by mailing them tree kits to grow at home. Their team created buzz for the launch by posting photos with their trees and encouraging partners to get creative with them.

“We thought the chance to grow new trees alongside growing our business with our European channel partners was an irresistible opportunity. By using the new partner portal, our partners have the chance to boost their new business pipeline whilst helping communities and the environment in Europe and Africa.”

~ Stefan Petterson, Panasonic TOUGHBOOK’s Channel Sales Manager for Europe.